How to Attend La Fashion Week
Top Secrets for NY Mode Week!
Fashion Insider Julia Comil
What'due south information technology like to experience New York Manner Week for the very first time? I've reached out to my love friend, Julia Comil, an LA Based Lifestyle/Fashion Blogger who traveled to NYC this February. Julia, the creative beauty behind "Firm of Comil" is sharing her insider secrets to brand your experience an amazing one. Julia is i of the most gorgeous Influencers and she infuses her Parisian roots into her gorgeous images. Known for impeccable style and one of the most beautifully edited galleries on Instagram, Julia has quite the eye for beautiful design. Welcome, Julia.
CGO: Julia, thanks for beingness here! As someone who has never been to NYFW, there are a lot of insider secrets to create a successful experience. What was it similar to attend your very first NYFW?
JC: Thanks so much for having me Catherine. NYFW was super fun and very intense. I take seen some very inspiring shows, discovered great brands and I was so excited that I almost wanted to fly to London, Milan and Paris to come across the other shows and beingness able to compare.
CGO: I tin only imagine. What surprised you the nearly about your experience?
JC: There are so many things going on effectually NYFW: parties, make presentation, brunches dinners, etc. With so many options to choose, it's difficult to know which ones to select. It's a veritable buffet for Mode Bloggers.
CGO: It sounds similar in that location are a lot of different options. NYFW seems like it's a pretty crazy and cluttered time in NYC. I loved the elegant videos you shared last time documenting your experience. Share with us the procedure of creating unusual content that will assistance you lot stand up out from the pack?
JC: For me, a rails is so unique equally information technology is the only moment where you tin run into the creative direction of a designer on his/her collection before being transformed in magazines, blogs or stores. Indeed, each show has its ain story! In term of content, equally it was my first fashion week, I wanted to give to my followers an insider view of the shows. I wanted to evidence them how it looks like to wait for a show, the ambiance of the evidence, and as well what are the trends of the season. And then y'all can communicate this feel by doing instagram stories or live (check get-go the quality of the network before doing an instagram live), IG posts, video recaps, weblog posts, etc. As an example, yous can package your content to be a summary of your 24-hour interval (shows, parties, meetings, outfit of the day, etc.) or/and to highlight the trends or your crushes for the next season. Your creative vision and the fashion you tell a story volition enable you to stand out! However, don't forget to do a blog post to be re-invited to the next shows.
CGO: That'south a great suggestion. I hear it's all nearly getting into the correct shows with the right preferential seating or meeting with the summit brands. What tips have y'all learned to earn invites to the all-time shows and to be seen by the height brands?
JC: Ah! this question is indeed a good question. To exist honest I didn't know how important it was for the bloggers to be sitting in the front row. Sometimes, it felt really ridiculous but it is important because it is as well the best mode for a blogger to get practiced images and videos. However nearly of the times, these places are not for new bloggers. If y'all wearing apparel well at a rails, the organizer can select yous to be seated front row as there are always people not showing up. And then, in order to nourish a prestigious show, it is more nearly doing your homework. These would be my suggestions to obtain seating in the ideal shows:
- Contact the PR firms,
- Send a pitch to these firms. A typical pitch should mention:
- What is your web log about
- What is your post-obit on social media and on your blog (numbers, age, demography, etc.)
- Why you dear the brand
- Why you are a adept fit to speak about the label.
- Y'all can also contact every PR representative of the shows 1 month before the shows and chase them every week or ii until the shows happen.
I actually wanted to meet the Victoria Beckham's runway. Unfortunately I did not get into it but I was happy enough to become an answer from the PR. I believe that to exist able to get to the large shows you demand to grow your experience and your audience and to obtain a lot of different fashion week coverages.
CGO: Those are very helpful suggestions. I've heard that "streetstyle" photographers are on every corner during NYFW and anybody wants to take their epitome in the major fashion magazines. Are there any secrets you learned that would help you to stand up out and be photographed?
JC: The best way to be photographed is first to walk around street fashion photographers and deed very natural and don't hesitate to walk around several times. Als,o those street style photographers have the FOMO (the fear of missing out). If you lot have someone taking pictures of you, they will also come to take pictures of you. Bank check out the schedule of the best shows as that's a swell time. They always come up out for those shows.
CGO: Another great tip! Julia, you lot have an incredible sense of style. Clearly, dressing for NYFW tin can exist very stressful for many women. What would you lot suggest they pack this fall to aid them make an outstanding impression at manner week?
JC: As a fashion blogger: playing with accessories (hats, boots, statement earrings, eye-catching bags) are the all-time way to exist noticed during mode calendar week. Also contact Fashion PR showrooms to borrow the latest apparel (which are not in store nonetheless).
CGO: Information technology sure works for you equally you're always so beautifully put together. Did you happen to experience a proud moment during your time there?
JC: Yep, I did. I was and so surprised to observe that I was reposted on the official instagram of NYFW!
CGO: That's astonishing! I retrieve seeing your photo in the about gorgeous, colorful faux fur. It was brilliant. Equally this was the first time attending NYFW, what would y'all bring to be well prepared and to have the best opportunities while you're at that place?
JC: I think it is important to be part of a group of bloggers (like Mode Collective) or to get with a blogger friend to share tips and wait together (there is a lot of waiting involved at Mode Calendar week). Also don't forget to pitch restaurants and contact brands you work with, they may have an consequence! Indeed yous will be surprised to meet how many events there are outside fashion week.
CGO: It sounds amazing and exhausting. Julia, y'all're known for being incredibly organized and that'southward a huge advantage with an result like fashion week. What are your greatest tips for staying organized and preparing for a full week of shows and events?
JC: Attention fashion week is a project with a road map. Hither are my top suggestions:
- It is easier to exist invited at the NYFW in February than September. All the same February in New York is very cold.
- You demand to book your hotel or pitch for hotels at to the lowest degree two or 3 months in advance for February and between 6 to 4 months in advance for September.
- And then, yous need to pitch the press or PR of the brands two weeks to 1 month in advance. To pitch brands you lot can use the fashion calendar (you can get it on the CFDA website: https://cfda.com/fashion-calendar/official-schedules) and modeonline.com where you tin look for PR contacts.
- Effort to as well pitch brands to get sponsored clothes one to ii months in advance.
CGO: It's so great to receive your insider communication. Any tips for staying comfortable while looking super stylish?
JC: Layering is the cardinal. Also if you find a stylish backpack don't forget to bring it. Backpacks are always photographed during shows. I noticed that shoes with unusual details (embroidery, transparent heels, etc.) were likewise photographed a lot.
CGO: Such wonderful suggestions, Julia. As I'thou headed at that place next week for my very first time, I tin can't wait to try out your insider secrets. Thanks, Julia for sharing some incredible tips. Is there anything else you would like to share with our readers?
JC: If you are non invited to the official shows of NYFW, there are withal a lot of other events and runways which need more than coverage. Look at the Styleweek or AMNYC. Likewise cheque out the events on Eventbrite!
You can detect Julia on Instagram: @juliacomil, Blog: houseofcomil.com, Pinterest: @juliacomil, Facebook: www.facebook.com/houseofcomil and Twitter: @juliacomil. Trust me, this ane is i to follow! And for all of her 5-logs from NYFW cheque out her YouTube aqueduct.
Y'all can find Catherine Grace O'Connell on her blog at CatherineGraceO. She is also on Facebook, Instagram, and Twitter as @catherinegraceo. Melody in to Cat & Kaehler : Fiercely Empowering Women of All Ages Through the Lens of Midlife with Catherine and co-host Kathy Kaehler alive every Tuesday at 2 PM EST/11 AM PST or download every bit a podcast on LA TalkRadio, iTunes, Stitcher, and Google Play Music. You can find out more about Forever Trigger-happy: The Midlife Revolution and how to join us by sending an email to info@catherinegraceo.com.
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